The internet has changed everything.
With the internet, you have direct access to a worldwide audience
In the old world, the number of connections you could make was limited by your time and your effort.
In the new world, you can make thousands if not millions of connections online every day.
The most significant factor in the effectiveness of the connections is the strengths of your identity and the quality of your digital presence.
Your digital presence is created by publishing content. Your digital presence grows when the content represents who you are and who you are is congruent.